PT Bintang Sempurna, a highly respected and innovative printing company in Indonesia, won a Print Pride Award at the 2024 Dscoop Cebu Summit in the Philippines. The company's CEO, Laurensius Candra, has successfully transformed the company from a traditional, family-owned printer into an innovative powerhouse. Digital print has been essential to Bintang Sempurna's growth and creativity.

Laurensius frequently shares his experiences and insight with fellow Dscoopers around the world. Below, he shares details behind Bintang Sempurna's award-winning Print Pride Award project, which showcases Indonesia's rich cultural heritage through books, cards and other items.

'Vision comes to fruition' for Laurensius and his team

The inspiration behind the winning pieces ...

The inspiration for our winning projects stemmed from a desire to celebrate and showcase Indonesia's rich cultural heritage through innovative print techniques. Key elements included the use of vibrant colors, intricate designs and a strong narrative that connects the audience to the essence of Indonesian culture. The combination of traditional artistry with modern print technology played a crucial role in the design and execution of these projects.

The context behind the pieces:

We launched the campaign "Unorthodox" in 2022, which opened up possibilities for creating something different. This campaign combined storytelling with enhancements using special colors and print technology, along with embellishments that added value through various post-printing techniques. Additionally, we implemented protective measures to ensure the final products were secure and difficult to replicate.

The challenges his team encountered:

One significant challenge was combining high-quality printing with handmade binding, using special sewing techniques while adhering to tight schedules. We overcame this by meticulously planning each production stage and ensuring our team was well-coordinated, which helped us maintain quality without compromising deadlines.

The role of innovation:

High-quality printing and new technology allowed us to explore broader opportunities for innovation. By combining these advancements with creative ideas and persistence, we achieved the desired effects that set our projects apart.

The customer response:

Our customers were amazed by the final results, which exceeded their expectations. They appreciated how we brought their project concepts to life, highlighting the attention to detail and creativity involved.

The most rewarding part:

Looking back, the most rewarding part of this process was seeing our vision come to fruition and the positive impact it had on our clients. The collaboration within our team and the joy of delivering exceptional results made this experience truly fulfilling.