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October 22, 2024

A Great Example of Connecting with Brands

A Great Example of Connecting with Brands
# Innovation
# e-commerce
# Digital Printing
# Marketing
# Conference
# Design

Smartpress shines bright at Adobe MAX Creativity Conference.

A Great Example of Connecting with Brands

Commercial printer Smartpress exhibited at the Adobe MAX Creativity Conference in Miami in October 2024, which the company called another step forward in leading the design industry with premium-quality print marketing. Smartpress is the innovative, online printing division of The Bernard Group.

Designed by Smartpress' Creative team and constructed sustainably by the firm’s parent company, The Bernard Group, the Smartpress booth showcased a wide variety of print products, with an emphasis on color precision, premium paper stocks and specialty finishes. The booth's bright lights, engaging backlit SEG and illuminated counter and 3D logos wowed designers and made for an impressive display.

"Creative professionals are our target market," said Smartpress Creative Director Ferenc Andahazy. "Adobe MAX allowed us to connect with creatives and show them examples of how their work can come to life in a premium print product. We wanted to inspire them with a variety of beautiful designs in print and get them excited to create their own print work.”

Smartpress has achieved numerous social and environmental milestones, including EcoVadis Platinum and ISO 14001 certification. They are a 100% employee-owned company, Scopes 1 and 2 carbon neutral, and home to one of the largest fleets of HP Indigo HD presses in the world.


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