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Sun Chemical: Expanding the Possibilities for Digital Labels

Posted Sep 09, 2026 | Views 43

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SUMMARY

Sun Chemical’s Marcos Valdezate sees enormous possibilities in the growing range of materials used for digitally printed labels. He explains how the company’s primers and coatings help printers work across paper, metallized, and film substrates while expanding what they can produce for labels and packaging.

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CONTENT & TRANSCRIPT

As a global ink and coatings company and member of the DIC Group, Sun Chemical brings deep materials expertise to digital print, with a dedicated focus on labels and packaging. Marcos highlights primers and overprint varnishes as an important part of that work, including a primer for label applications designed to cover a broad range of substrates — valuable flexibility as printers encounter increasingly varied applications and customer requirements.

That breadth is easy to see in the labels Marcos shares: paper- and fiber-based materials alongside metallized and film substrates, each representing another possibility for digital production. He also sees value in bringing that expertise into the Dscoop community, where companies can talk with peers facing similar challenges and learn from one another. For Dscoopers exploring where digital labels and packaging can go next, Sun Chemical adds another important perspective on the materials and chemistry that help make those possibilities practical.

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