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What’s an SDK, and Other API Questions Answered

Posted Apr 07, 2025 | Views 70
# Workflow
# Automation
# HP
# PrintOS
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SUMMARY

In this fun and informative webinar, two HP experts explain how APIs and SDKs are transforming workflow automation — without drowning anyone in tech jargon.

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TRANSCRIPT

What’s the difference between an API and SDK? Why do some printers swear by cloud-based workflows and others keep everything on-site? And how does HP’s open ecosystem help your print business stay flexible and future-ready?

If you’ve ever asked yourself these questions — or were too afraid to ask — this webinar is for you. Watch this 45-minute replay of an HP SDK & API overview, featuring Kieran Palmer and Chad Stevens from HP. They explain all things workflow integration in a down-to-earth way.

“This session is all about reducing friction,” says Palmer, who works on HP’s WW Solution Partner Program. “We want to help partners understand how to build better experiences using the tools HP provides.”

What You’ll Learn

  • What an API or SDK actually is — and how to use it to connect systems, apps or devices
  • Real-world examples of print companies using SDKs to integrate everything from proofing tools to ecommerce workflows
  • The difference between in-house and cloud APIs, and why HP supports both
  • How to make HP’s PrintOS ecosystem work for your business
  • Where JDF/JMF communication fits into all this

“One partner recently created an SDK integration that lets customers receive a proof for signoff and get their job pushed into Site Flow automatically,” says Stevens. “That’s what these tools are built for—taking manual steps out of the process.”

Palmer and Stevens also walk through the PrintOS Suite and break down some of the key APIs that customers are using to build custom solutions with Site Flow and Composer. You’ll come away understanding how HP’s open approach to connectivity can help you automate production, reduce human error and create better customer experiences.

Watch the webinar, and start thinking about how HP’s integration tools can unlock new workflow opportunities at your site.

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