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KURZ Adds More Shine — and Value — to Digital Print

Posted Sep 23, 2026 | Views 1

# Embellishment

# Foil

# Finishing

# Partners

# Edge Conference

# Edge Slovenia

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SUMMARY

KURZ is widely known for foils and surface embellishment, but Franz Repp wants digital printers to know the company brings much more to the production equation. Its combination of materials, machinery and digital finishing technology can help HP Indigo users differentiate their work, expand creative possibilities and pursue higher-value applications.

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CONTENT & TRANSCRIPT

KURZ has built a global reputation around embellishment, including foils for analog and digital applications. But Franz Repp of KURZ points to another side of the company that some printers may know less about: KURZ is also a machine supplier. Its digital embellishment technology can add varnish, foil, flat effects, tactile effects, and relief to applications ranging from greeting cards and folding cartons to labels, giving digitally printed work another layer of visual and physical impact.

For HP Indigo users, Franz sees the business case in differentiation and margin. Personalization and customization have long been strengths of digital print; embellishment gives PSPs another way to make those applications stand apart and potentially command greater value. KURZ continues to develop its digital finishing portfolio with that production environment in mind, including technology Franz says can deliver embellishment quality approaching traditional hot-foil stamping while operating at industrial speeds. It’s expertise KURZ brings to the Dscoop community at an increasingly important intersection: combining the flexibility of digital print with finishing that makes the finished piece harder to overlook.

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