The Link Episode 17 with Vivek Panchakshari, Founder & CEO of Greenigo

Join us for a conversation with Vivek Panchakshari, a serial entrepreneur who has spent more than 20 years building, acquiring, and exiting print businesses.

Along the way, Vivek kept coming back to one idea: the businesses that win are the ones that make something customers can't get anywhere else. That idea led him to found Greenigo, an Australian company building one of the first commercially scalable digitally printed wood veneer product lines in the world. Greenigo pairs sustainably sourced wood veneer with HP Indigo technology to make premium stationery and gift products, working closely with HP's Ink Operations and Media Certification teams as it moves toward accreditation.

Vivek will share his path through the print industry, the thinking behind Greenigo, and his long-term vision for print as a category. He believes the future belongs to products customers simply can't buy anywhere else, and his goal is to see printable wood veneer become a recognized premium substrate worldwide, giving HP Indigo users everywhere a new way to think beyond paper.

This session gives our members a first look at a new print category, straight from the founder building it.