When you buy from Martin Automatic, you're not simply buying a machine; you're buying everything that goes with having an excellent service, support and engineering organization.

That's the advantage of relying upon the team at Martin Automatic, a small Midwestern US-based company in Rockford, IL, that's helping print businesses transform. The company provides innovative, high-performance, non-stop automatic-splicing unwind, rewind and tension-control systems.

In this video, Martin Automatic's Gavin Rittmeyer shares his perspective on the meaning of digital transformation, the value of helping clients reduce their downtime, and how Martin Automatic's team and equipment combine to deliver whatever customers need.

"We enjoy what we do, and we have a lot of fun doing it," Gavin says.