Let’s dive into what a modern DAM can really do for a printer. We'll uncover the single biggest opportunity you might be overlooking: transforming your own website from a simple brochure into your most powerful and persuasive sales and upsell channel.

From Filing Cabinet to Growth Engine: The Modern Printer’s Guide to DAM

Mediaclip CEO and Co-Founder Marion Duchesne shares how her company is helping businesses unlock new revenue through creativity, customization and connection.

Mediaclip: Powering Personalized Products Around the World

Bettylyn Krafft’s Phoenix Challenge Foundation is shaping the next generation of print and packaging professionals — and proving the lasting power of mentorship in the print industry.

The Phoenix Challenge: Building the Future of Print Through Mentorship

More than 100 print professionals joined HP’s Bob Raus and Laura Roman to explore how HP Nio — the AI companion within PrintOS — is redefining productivity by transforming real-time data into actionable insights, smarter workflows, and greater operator confidence.

Printers Turn Data Into Decisions with HP Nio

Join Dscoop members worldwide for a comprehensive examination of sustainability in the digital print industry. This global summit is designed to accommodate our international community with two regional sessions addressing the evolving landscape of customer expectations, regulatory changes, and practical sustainability strategies.Who Should Attend:&nbsp;Print service providers, digital print professionals, and anyone navigating sustainability decisions in today's competitive global marketplace. Connect with peers worldwide for frank discussions, regional insights, and practical solutions in sustainable printing.

Online Sustainability Summit

<h2>💡&nbsp;DAY 1 – November 6: Ideas in Action</h2>Location:&nbsp;TAG Calabiana, MilanRoll up your sleeves for a full day of learning, sharing, and exploring new tools to drive a more efficient and sustainable business.✨ What’s happening:<ol><li data-list="bullet">🔍&nbsp;Interactive Workshop&nbsp;led by&nbsp;Arol.dev&nbsp;on how to apply&nbsp;AI and data&nbsp;to tackle sustainability goals—bring your own data!</li><li data-list="bullet">📉&nbsp;Case Study: Geostick&nbsp;– Learn how they track, reduce, and reuse waste through smart workflows, data insights, and AI. Presented by&nbsp;Anton Geraedts&nbsp;and&nbsp;Cees Schouten.</li><li data-list="bullet">🔧&nbsp;HP Amplify Impact&nbsp;session with&nbsp;Carlos Lahoz, who will share real-world strategies to turn sustainability into performance.</li></ol>🫱 This is not a lecture—it’s a working session. Whether you're leading production, managing operations, or driving innovation, you'll walk away with ideas you can implement immediately.<h2>🏭&nbsp;DAY 2 – November 7: Innovation in the Field</h2>Experience real sustainability in action with exclusive access to&nbsp;4 leading facilities&nbsp;across Lombardy.🔁 Rotating group site visits include:<ol><li data-list="bullet">📚 Rotolito&nbsp;–&nbsp;<a href="https://www.rotolito.com/en/" rel="noopener noreferrer" target="_blank">rotolito.com</a></li><li data-list="bullet">♻️ AGF Solutions&nbsp;–&nbsp;<a href="https://www.agfsolutions.it/" rel="noopener noreferrer" target="_blank">agfsolutions.it</a></li><li data-list="bullet">🧪 ACM Plastics&nbsp;–&nbsp;<a href="https://acm-plastic.it/homepage-inglese" rel="noopener noreferrer" target="_blank">acm-plastic.it</a></li><li data-list="bullet">📖 Rotomail Italia&nbsp;–&nbsp;<a href="https://www.rotomail.it/" rel="noopener noreferrer" target="_blank">rotomail.it</a></li></ol><h2>🙌&nbsp;Who Should Attend?</h2>This summit is for&nbsp;print and packaging professionals&nbsp;ready to move from ideas to execution:<ol><li data-list="bullet">Operations &amp; production managers</li><li data-list="bullet">Business owners, directors &amp; team leads</li><li data-list="bullet">Sustainability officers &amp; innovation managers</li><li data-list="bullet">Workflow, data &amp; automation experts</li><li data-list="bullet">Anyone eager to future-proof their business</li></ol><h2>✅&nbsp;Why You Shouldn’t Miss This</h2><ol><li data-list="bullet">🎯 Real tools, not just theory</li><li data-list="bullet">🤝 Community-led and HP-backed</li><li data-list="bullet">🌍 Explore local excellence with global relevance</li><li data-list="bullet">🍷 Aperitivo city tour + networking dinner included</li><li data-list="bullet">💼 Limited space — designed for real engagement</li></ol>

Eco-Logic Summit – Milan

Join industry leaders, innovators, and entrepreneurs at the Dscoop Bangalore Meet for an immersive experience focused on advancing print and packaging excellence. This premier gathering explores "Scaling Smart" strategies through breakthrough technologies, government initiatives, and proven industry applications that are reshaping how businesses grow and compete in today's dynamic marketplace.Connect with India’s Print TrendsettersYou will meet visionary print leaders, MSME owners, and startup founders from across India. The Dscoop Bangalore Meet will bring together a vibrant mix of commercial, photo, and packaging printers ready to collaborate and grow.Discover AI-Enhanced Design WorkflowsFrom automated embellishment selection to intelligent photo correction and template creation, sessions will offer practical insights into how generative AI is simplifying design tasks and boosting productivity for India’s print and packaging businesses.Discover MSME Growth StrategiesYou will gain clarity on government schemes, financial incentives, and policy support designed to help Indian MSMEs scale sustainably and competitively.Explore India’s Startup &amp; Product EcosystemYou will experience curated showcases featuring innovative applications in commercial print, packaging, and photo segments—perfect for entrepreneurs and investors seeking fresh ideas.Engage in Purposeful Peer LearningInteractive panels and roundtables will dive into real challenges like manpower management, selling on value, and digital marketing—with practical takeaways from&nbsp; <h3>Why to Attend?</h3><h5>🌐 1. Connect with India’s Print Trailblazers</h5>Meet visionary print leaders, MSME owners, and startup founders from across India. Dscoop Bangalore Meet brings together a vibrant mix of commercial, photo, and packaging printers ready to collaborate and grow.<h5> 2. Learn from Tech-Driven Sessions</h5>From AI-powered printing to workflow automation, sessions are packed with insights tailored to Indian market dynamics—helping you modernize operations and stay ahead of the curve.<h5>📈 3. Discover MSME Growth Strategies</h5>Gain clarity on government schemes, financial incentives, and policy support designed to help Indian MSMEs scale sustainably and competitively.<h5>🚀 4. Explore India’s Startup &amp; Product Ecosystem</h5>Experience curated showcases featuring innovative applications in commercial print, packaging, and photo segments—perfect for entrepreneurs and investors seeking fresh ideas.<h5>🧠 5. Engage in Purposeful Peer Learning</h5>Interactive panels and roundtables dive into real challenges like manpower management, selling on value, and digital marketing—with practical takeaways from Indian business leaders. <h3>Site Visits 8th November 2025</h3>Spectalpack: &nbsp;﻿The site tour at Spectalpack’s Bangalore factory offers a dynamic glimpse into the future of flexible packaging. Visitors can explore the cutting-edge HP Indigo 25K digital press, that enables fast, precise, and low-MOQ production ideal for startups and personalized campaigns. <a href="https://spectalpack.com/" rel="noopener noreferrer" target="_blank">https://spectalpack.com/</a> ﻿&nbsp;Canvera: The site tour at Canvera's newest and state-of-the-art Bengaluru facility showcases a seamless blend of craftsmanship and digital precision in photobook production. Visitors can witness high-end 7900/ 3550 HP Indigo presses, automated binding units, and custom VDP engines that enable mass personalization—ideal for wedding albums and enterprise solutions. <a href="https://canvera.com/" rel="noopener noreferrer" target="_blank">https://canvera.com/</a>

Bangalore Meet: Scaling Smart

Discover the power of AI in Node.js development! Straight from Hack-A-Thon 3.0 at Edge Long Beach, learn how to use Enfocus Switch, AI and Node.js to create a robust production environment by securely communicating with APIs from HP PrintOS and other systems. Leverage the power of AI and the Visual Studio Code environment to reduce integration time and increase automation throughout production.&nbsp;

Simplify Automation Using AI to Create Switch Automation Scripts

Guest: Bettylyn Krafft, Executive Director, Phoenix Challenge FoundationTalent is one of the biggest challenges—and biggest opportunities—facing the print industry today. In The Link Episode 11, we sit down with <a href="https://www.linkedin.com/in/bettylyn-krafft-a6b76b/" rel="noopener noreferrer" target="_blank">Bettylyn Krafft</a>, a passionate advocate for student development and Executive Director of the Phoenix Challenge Foundation. With decades of experience in the print space, Bettylyn leads one of the most impactful nonprofit initiatives preparing students for real careers in print and packaging.For more than 25 years, the Phoenix Challenge Foundation has been inspiring high school and college students to explore careers in printing. Through hands-on competitions, scholarships, and school partnerships, they’ve helped thousands of young people discover their potential—and launched many into full-time roles in our industry.This episode isn’t just about education. It’s about the future of our industry. It’s about the next leader your team needs. It’s about how business owners, HR leaders, and managers can tap into a new generation that’s creative, committed, and already learning the tools of the trade.Whether you’re running a shop that needs talent or you’re a student curious about where print can take you, this conversation will leave you inspired—and ready to take action.<h3>Bettylyn Krafft</h3>Executive Director, Phoenix Challenge FoundationPresident, Krafft Printing SystemsBettylyn Krafft is the Executive Director of the Phoenix Challenge Foundation and President of Krafft Printing Systems, where she brings more than three decades of experience in the flexographic printing industry. As Executive Director, she leads the Foundation’s mission to support and promote flexographic education by connecting students, educators, and industry professionals. Under her leadership, the Phoenix Challenge was formally incorporated as a 501(c)(3) nonprofit in 2003, following its original launch in 1997.Bettylyn began her career with the&nbsp;Lansing State Journal&nbsp;in Michigan before relocating to Charlotte, North Carolina. There, she joined Harper Corporation of America, ultimately serving as Technical Services Coordinator. In 1995, she transitioned to Supratech Systems as a Technical Services Representative, continuing with the company after its acquisition by MacDermid in 1999, where she became Product Specialist for the Supratech line. In 2001, she founded Krafft Printing Systems and simultaneously devoted her time and passion to expanding the Phoenix Challenge High School Skills Competition.Her commitment to industry education and excellence is reflected in her service and recognition. Bettylyn has served as a co-session chair at the Flexographic Technical Association (FTA) Forum (2000), an FTA Awards Judge (2008–2013), and a board member of the Accrediting Council for Collegiate Graphic Communications (2011–2020), where she also participated on the Site-Visitation Team. She remains active on the FTA Scholarship Committee and has contributed to numerous initiatives including the Women in Flexo Mentorship Program, the Graphic Communications Workforce Coalition’s Diversity, Equity &amp; Inclusion Committee, and the National Visual &amp; Print Technology Week committee with PGSF. She also serves on multiple high school and collegiate advisory boards nationwide.In recognition of her outstanding contributions to flexographic education and leadership, Bettylyn received the FTA President’s Award in 2004, a Special Recognition Award from FFTA, and was inducted into the FTA Hall of Fame in 2025.In addition to her professional commitments, Bettylyn serves as a Councilmember for the Town of Mineral Springs, North Carolina, and chairs the Mineral Springs Planning Board. She holds a B.A. in Business and Economics with a concentration in Business Management from Emory &amp; Henry College in Emory, Virginia.Bettylyn and her husband Jeff have been married for 37 years and are proud parents to their son, Jordan.<h3>The Phoenix Challenge</h3>About the Foundation – Phoenix Challenge Foundation (PCF):The Phoenix Challenge Foundation is a 501(c)(3) non-profit organization dedicated to promoting and advancing education in flexographic printing and graphic communications. Founded in 1998, the Foundation provides high school and college students with hands-on experiences, industry exposure, and career-building opportunities through competitive events, scholarships, and school partnerships. By working closely with educators and industry partners, PCF empowers the next generation of skilled professionals and ensures a strong future for the flexographic community.Website:&nbsp;<a href="https://phoenixchallenge.org/" rel="noopener noreferrer" target="_blank">https://phoenixchallenge.org</a>

The Link Episode 11 with Bettylyn Krafft

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