Key trends and insights report: 2025 State of print production

AI, digital work, automation, and sustainability are redefining the print industry. Find out how in this report.

2025 State of Print Production
We've just released our 2025 State of Print Production Report, revealing key insights into today's evolving print landscape. After surveying print leaders worldwide, we've identified several pivotal trends that are reshaping the industry.
AI and Automation Lead Industry Evolution
Our research shows artificial intelligence and automation have emerged as critical factors in the print production sector. A significant majority of respondents identified AI-driven tools as essential for improving workflows and reducing costs.
"AI has incredible potential to transform the world of print production and enable automation of everything from servicing your customers to scheduling and optimizing production," notes our Chief Product Officer, Marcus Boijemyr.
Personalization and E-commerce Integration Define New Opportunities
Our report highlights the growing importance of personalization and customization in driving customer decisions. This trend has prompted many print producers to adapt their operations for handling micro-orders and delivering unique experiences.
Industry expert Bruce Watermann, whom we consulted for the report, observes: "To thrive, print producers must shift their thinking beyond today's demands and embrace what younger consumers want—speed, customization, and sustainability."
Sustainability Becomes Business-Critical
We found environmental considerations have moved from optional to essential, with a strong majority of respondents reporting increasing consumer demand for sustainable, eco-friendly products.
"Consumers, especially millennials and Gen Z, demand transparency. They want to know where their products come from, who made them, and how they were produced," explains our COO, Rebecca Razulis.
Industry Poised for Transformation
Our findings suggest the industry stands at a pivotal moment. "The print industry is positioned for massive growth," states our CEO and Founder, Henrik Müller-Hansen. "Just as Netflix anticipated the streaming revolution and redefined how we consume content, print producers have the power to reimagine how goods are created and delivered. This year is about more than technology - it's about mindset."
For more detailed insights including precise statistics and comprehensive analysis of these trends - download on our website.