By Gaurav Chadha, HP Indigo – Asia Pacific & Japan
I recently had the honor of participating in the launch of "From Pixel To Print," an initiative aimed at honoring creativity and empowering customers to narrate their stories through images. This event, conceptualized by our customer Laurensius Candra from PT Bintang Sempurna, united Indonesia's dynamic photography community and ecosystem. To me, this event signifies the commencement of a remarkable journey — a journey that amalgamates passion, creativity and the timeless art of storytelling through photographs. Right from the outset, the ambiance buzzed with excitement and expectation as guests, partners and photography enthusiasts convened to not only witness the inception of a new venture but also to revel in the elegance of print in capturing fleeting moments.
What etched the occasion in my memory was the presence of esteemed photo experts and industry stalwarts. Standing alongside them on the stage was a profoundly humbling experience. Their words resonated with wisdom, emphasizing that photography transcends mere visual representation — it encapsulates emotions, preserves memories and grants moments the gift of eternity.
As a photo enthusiast and print innovator, I've witnessed the evolution of HP Indigo's commitment to bringing prints to life and infusing life into prints over the years. The photography market has undergone significant disruption, from image capture to storage, prompting us to embrace change and explore our role in this dynamic landscape.
Reflecting on my dual roles as a speaker and an avid learner, the recent launch event has fostered a sense of community — a space where customers, creators and visionaries converge to celebrate images that transcend both time and space.
Ultimately, the essence lies in crafting something meaningful and inspirational. Let's persevere in our endeavors to capture, create, and inspire those around us, collectively shaping a future filled with creativity and innovation.
Gaurav Chadha is Segment Manager – Photo & GCP Business, HP Indigo – Asia Pacific & Japan
